THE MONDAY METHOD - THE MONDAY METHOD - THE MONDAY METHOD - THE MONDAY METHOD - THE MONDAY METHOD
is the strategy.
Most people think marketing is posting on social media, running ads, and spreading the word about your business— that's advertising.
marketing
It's defining your story, why people should work with you, and how to communicate it so people actually connect with your brand.
It’s the messaging, visuals, and positioning that make your brand instantly captivating—and make your target audience say, “yes, I have to have this”
You have to know who you are, what you offer and how to articulate what makes you different before you start promoting or selling.
If you skip the strategy, your advertising won’t convert, you'll have no idea what to say on social media or in your sales meetings, and your brand will feel inconsistent and average at best.
and advertising without strategy is like shouting into the void & flushing money down the drain
the We Launch Monday Method
we breathe life into your brand by
01/ Audit & Align
Define Where You’re At — and Where You’re Going
STEP
We start with an audit of your current brand and what your goals are. We dig into what’s working, what’s not, and present you with the honest facts of what it’ll take to position your brand for the growth and goals you desire
02/ Clarify & Strategize
Your Marketing Foundation Starts Here
Before you can sell, you have to define. We uncover who you are, what makes you different, and how to communicate your value with clarity and consistency. This is where your true marketing strategy is formed.
03/ Storyboard & Design
Bring the Vision to Life
Once the strategy is solid, we design visuals that attract attention and tell your story with authority. From logos, colors, and fonts to photo and video, every element is crafted to captivate your audience and strengthen your brand's reputation and recognition.
04/ Website Development
Build Your Digital Storefront
Your website is your brand’s home base—the place where strategy meets design and curiosity turns into action. We create high-performing websites that look stunning and sell effectively— meaning your website handles the heavy lifting when it comes to selling and closing.
05/ Launch & Promote
Advertising That Works Because It’s Built on Strategy
With a strong brand and website in place, it’s time to spread the word. We build advertising strategies that drive traffic, generate leads, and scale your visibility—without wasting your budget. Monthly management retainers are available.
sound like a fit?
now, tell us—do we
book a discovery call with lexie
book a free consultation call with our founder, Lexie Penichet to talk about your goals for a business.
Don't see a time that works for you? send us an email at hello@lexiepenichet.com
